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Launch a Boutique Wellness Business, So You Can Grow Your Income & Impact From Home.

Gain the confidence, skills & support you need to launch a highly-profitable online business & brand, designed to work around your lifestyle.

Creating a career that not only serves others, but also serves you ...

can be challenging. In fact, if you're anything like us (before we shifted online), you're stuck in a job that's lost its spark, craving more time, freedom & flexibility.

...leaving you exhausted with no energy left for your family, and a nagging feeling that something BIG has to CHANGE.

Well here's the good news:

 Launching a wildly successful online health business allows you to work less, while earning more.

...from home

But we get it...You've probably got

1,001 Questions, Starting With:

How would I find clients online??

Could I leave my current job?

Should I create an online course? 

What about health insurance?

What if I hate social media?

What if I struggle with tech?

And then there's the...

Logo & Branding

You want something that looks high-end, but you have no idea where to start. 

Clinical Training

Should you go back to school, get functional medicine training, become a health coach?


You could try the DIY route, but it sounds exhausting, and you know it won't turn out the way you want.

It’s not that you wouldn’t LOVE some help…

But shelling out 25K+ for one of these high-ticket mentorship programs, and then hiring a brand strategist, web designer and copywriter isn't in the cards right now.

You need something streamlined & SIMPLE

A High-End Look, Without The high-end COST

Designed specifically for burned out health professionals

a "One-stop-shop" for clinical training, business Mentorship & marketing support


This program helped me launch my new business, Catalyst Wellness, in a matter of months. 

Working with Jennifer, Chelsea + the Launch Rx® Team was seamless, supportive + organized! The icing on the cake was the quick turnaround time on my website - I love it so much! I have already had so much fun hosting booths at local events and helping women truly transform their health.  I was truly feeling burned out before launching this business, and now I wake up excited for this new lifestyle & career path.  

Founder of Catalyst Wellness

- gillian

Behind The brand

Conventional Healthcare "Drop-Outs" Turned 6+ Figure Entrepreneurs.

It's TRUE, we're "drop-outs" -- Chelsea left her job in healthcare marketing right around the same time Jennifer walked away from a traditional Nurse Practitioner career. 

And we haven't looked back once!

After several years building our own online wellness businesses, we decided to join forces to support fellow entrepreneurs.

Jennifer brings a mix of clinical, business & mindset expertise, while Chelsea enjoys deep strategy work, personal branding & all things online marketing. 

As a small team, we've helped 150+ wellness experts, and we'd be honored to help you too. Whether you're brand new to entrepreneurship, or looking to revive an existing business, we believe you can make BIG strides FAST with the right support in place. 

Gain the confidence & clarity you need to launch a boutique wellness business in just six months with personalized mentorship, expert marketing & clinical training.


02. Wellness Niches

Next, it's time to learn about wellness niches. This is all about picking a speciality, and getting crystal clear on the type of people you want to serve, so you can build credibility quickly. 

03. Clinical Training

Now it's time to get a little nerdy. Through our partnership with Lisa Pitel-Killah, Founder of Vykon Supplements, you'll learn how to leverage a simple at-home test that can transform your client's health, with nothing more than a few snips of hair. You'll work through 18 hours of training to become certified as a Hair Tissue Mineral Analysis (HTMA) Practitioner, and learn to create custom powders through Vykon Supplements based on your client's test results. This is game-changer in business & health. 

04. Packages & Programs

Next up -- your new personal brand!  We'll talk about what makes a successful brand, and give you access to our designer color palettes, fonts pairings & logo templates. You'll walk away with a "Brand Book" that communicates your brand's visual identity, mood board, ideal client & values. 

06. Branding

By now, you've done some incredible work, but there something missing. The clients! We'll teach you exactly how to build a simple "sales funnel" that will automate part of your client acquisition strategy, which means less work for you. You'll walk away with a high-end wellness guide, and series of emails welcoming people to your brand. 

07. Sales Funnel

Get excited because it's time to bring your vision to life with a gorgeous website. You'll use our strategic copywriting template to write your copy, and we'll professionally edit your work before moving into the design phase. YES -  we BUILD your website for you! We even teach you how to use your new website so you don't have to hire someone every time you want to make a change. 

08. Websites & Words

And finally, we'll dive into social media with strategies, trainings & templates that make it all feel less overwhelming. This module is packed with "done-for-you" posts, and practical planning tools so you can overcome your fear of social media, and show-up online with confidence. 

Here's how we do it:

09. Social Media

Get ready to meet your new client portal -- Practice Better. You'll get access to all of our best templates, and training on how to automate your processes for maximum ease & efficiency. POP the kombucha because you're gonna feel accomplished. 

01. Mindset & Prep

Launching your own business can feel a little scary, so we'll start by grounding into the new expansive vision you have for your life & career, focusing on the massive amount of support you have here in our Launch Rx® community. You'll also receive a "new business checklist" that walks you through things like setting-up an LLC, and obtaining insurance.

05. Client Portal

Next, we'll get clear on what exactly you're selling, and how to price services! You'll leverage our templates & trainings to create a 6-week "Signature Program" with the goal of earning 100K/year, working 15 hours per week. We'll break it all down for you with super organized spreadsheets so you can start thinking like a Digital CEO. 


I wish I would have found this program sooner because it would have saved me a LOT of money.

If you are a health professional looking to start your own online wellness business, the Launch Rx® Academy is the program for you! It has everything you need from business to marketing to clinical training. Navigating entrepreneurship can feel SO overwhelming, but they break it all down in a supportive program. It cuts through the noise and they truly leave no stone unturned. It is highly organized with helpful templates, a copywriter who edits all your work, and a designer who builds your entire GORGEOUS website. 

Nurse Practitioner | Health Consultant

- gina

We don't like cookie cutter anything, which is why we offer highly-personalized support that allows your unique business to blossom.

One of the areas our program truly shines. We'll ask you to do the prep work, but we do the heavy-lifting (hello, content editing & professional web design). 

[9] Mentorship Sessions

Receive nine highly-personalized 1:1 sessions to help unpack what you're learning in the Launch Rx® modules. This is where the magic happens as you gain clarity on your unique niche & services, and cultivate a CEO mindset. 

Personal BrandING

Get excited because you'll be working with our team to create a semi-custom wellness brand, including brand fonts, colors, a mood board & a logo. Once you've made your initial selections, we'll help finalize everything & ensure it's polished. 

[LIVE] Office Hours

Get access to bi-weekly "Office Hours" where you can ask literally anything that comes up for you while launching your business. Think small group, tea & cozy socks. Can't attend LIVE? No problem! Just submit your questions in advance + catch the replays! 

SALES funnel

Ready to find your clients online? We'll help you setup an automated sales system that makes this easy. You'll start w/ our "plug & play" templates & we'll professionally edit everything. You'll walk away w/ a beautiful free wellness guide, an automated series of emails that drip out to potential clients & all the back-end tech handled - heck YES!

Get access to the private Launch Rx® community. This is truly a game-changer when you're making BIG moves because it's packed w/ positive energy, insights & encouragement.  Direct message with fellow members, and join the discussion spaces.  🤯

24/7 Community & Chat


That's right - we build you a gorgeous modern website. Done-for-you marketing support is one of the areas our program TRULY SHINES. You'll leverage our "plug & play" copy guides to write your first draft. Then we'll professionally edit everything before we start the design phase!

Marketing Support

Business Mentorship

Wondering how you'll accomplish all of this?




An online wellness business designed to earn $100K/yr working 15 hours/week. 

A high-end wellness brand that builds trust with potential buyers + gives you confidence.

A new modern website that showcases your vibe + attracts high-caliber clients.

An automated marketing funnel that attracts your perfect-fit clients online. 

Powerful messaging that conveys the value of your programs & offerings. 

Complete flexibility over your schedule, giving you more time with family. 

A "CEO Mindset" with clarity around vision, profit & how to manage your time effectively. 

Certification in mineral balancing & hair testing so you can be ship tests to your client's doorstep. 


Professional wellness brands to help you standout in the online space. 



Get immediate access to the program & the private online community. 🎉

Complete Program 

Sharpen your clinical, business + marketing skills, get certified, and receive personalized mentorship to bring your vision to life. 👩‍💻

Launch & Grow

Launch your business & brand with confidence, and start enjoying life as an entrepreneur. 🥂


Meet The Team

Health marketing strategist

Chelsea is Co-Founder of Launch Rx®, bringing 15+ years of strategic marketing to the table. Since leaving her job in conventional healthcare, she's helped 100+ entrepreneurs grow their online health businesses. 



Michelle helps students inside the program find the perfect words to promote wellness services – without sounding pushy or fake! 


HOLISTIC Web Designer

Beckie is a talented web designer & wellness brand specialist. She helps students refine their brand & builds their new chic website for them!



Jennifer is Co-Founder of Launch Rx® & CEO of MNDSHFT Health, bringing 20 years of clinical + business experience. She works with students 1:1 providing personalized business mentorship.




Gillian is a Launch Rx® graduate with her own successful practice & a true passion for helping others succeed. She works 1:1 with students throughout the program.



Karen is a wife, homeschool mama & wellness advocate who helps foster a positive supportive vibe inside the Launch Rx® community. 

What You Get

+ Professional Web Design

+ (9) 1:1 Coaching Sessions

+ Semi-Custom Brand + Logo

+ (9) High-Value Training Modules

Value Stack

+ Professional Copy Editing 

+ Bi-Weekly "Office Hours" [LIVE]

pay-in-full | $10,995

+ Clear & Actionable Workbooks

Launch Rx® Academy is a highly-supportive marketing & mentorship program designed to help burned-out health professionals replace their income, working just 15 hours/wk from home.

Launch rx academy | Enroll Now









+ Luxe-Feel Marketing Templates

+ 24/7 Private Community w/ Chat



+ Clinical & Client Templates


+ Strategic Copy Guides





+ New Business Checklist

+ Custom Supplements Training


+ Clinical HTMA Certification


FLEX PAY | $2,000/mo


Standout From Other Holistic Health Experts

A strong wellness brand helps you build trust & authority and distinguishes you from the sea of other wellness experts. At the end of the program, you will have a consistent look & feel across your website, email marketing system & social media channels. 

Limted-Time Bonus: Additional Month


Bonus Month of Community Support

Get access to the Launch Rx® Community for an additional month after completing the program, for a total of six months access to LIVE Office Hours, messaging & discussion space. 

I Need This →

a 6-Month Marketing + Mentorship Program for health experts

1:1 mentorship to personalize your experience & business

High-end wellness brand, website & marketing assets

Clinical Training & Certification (HTMA-P)

The foundation you need to grow your 
health business

If you want THIS to be the year you finally commit to:

Working less, while earning more, from the comfort of your own home (or wherever!).

Honoring your intuition, and making bold moves that open doors for you & your family.

Ditching the conventional healthcare model in favor of a natural & holistic approach.

Using your knowledge to help your family & clients live healthier lives. 

Finally feeling passionate about what you do, while still earning great money. 

Leaving behind a job that no longer serves you, so you have more time for you & your family.


Fully vetted strategies that actually work

Jennifer Wheeler, Founder of MNDSHFT Health, serves as our Health Business Mentor, sharing a wealth of knowledge about how to run an online wellness practice. 

Jennifer personally uses the same strategies & tech platforms that are taught inside the program. 

She brings 20 years of healthcare experience to the table, and loves helping students package their own wisdom & skills into profitable businesses. 

Jennifer Wheeler, NP Founder of MNDSHFT Health

This      for you if:

You're a burned-out HEALTh & WELLNESS professional with a passion for holistic health

You LIKE THE IDEA OF WORKING FOR YOURSELF, BUT need a clear roadmap of how to replace with your income while working less hours

It's probably        for you if...

You prefer a conventional healthcare approach, and are not open to holistic health

You're not open to starting a business, and prefer working for someone else, even if it means working longer hours

You aren't ready to pull the trigger and bet on yourself, so you plan to settle for things the way they are

You are driven and ready to make a serious shift in your life. you just need some EXPERTS to show you the way

What You Get

+ Professional Web Design

+ (9) 1:1 Coaching Sessions

+ Semi-Custom Brand + Logo

+ (9) High-Value Training Modules

Value Stack

+ Professional Copy Editing 

+ Bi-Weekly "Office Hours" [LIVE]

pay-in-full | $10,995

+ Clear & Actionable Workbooks

Launch Rx® Academy is a highly-supportive marketing & mentorship program designed to help burned-out health professionals replace their income, working just 15 hours/wk from home.

Launch rx academy | Enroll Now









+ Luxe-Feel Marketing Templates

+ 24/7 Private Community w/ Chat



+ Clinical & Client Templates


+ Strategic Copy Guides





+ New Business Checklist

+ Custom Supplements Training


+ Clinical HTMA Certification


FLEX PAY | $2,000/mo


Are there other costs to plan for?

We highly recommend investing in professional photos, and include a photoshoot guide to help you find a photographer & plan your shoot. Other general business costs to plan for include your website domain (~$20/yr), your website host (~$19/mo), email marketing platform (~$20/mo), pro subscription (~$119/yr), client portal subscription ($50/mo), and insurance ($230/yr).

Will I be able to update my website?

YES! One of the benefits of this program is that we build your site on the platform, which requires zero coding. We also provide training tutorials so you can learn how to swap in new images, update messaging & maintain your own website moving forward. This platform is also very flexible, allowing you to add additional pages as your business evolves.  

How much work do I have to do?

This is a "done-with-you" program, which means we do the work together. You do the prep work using our trainings & templates. And, we do the heavy-lifting (like building your website & professionally editing your content). While it might be tempting to hire experts to do ALLLL the work for you, we find that this hybrid model is most valuable to newer business owners because you learn essential skills you need to thrive as a new entrepreneur.

How long will the program take? 

We've laid out this program strategically to be completed in just 05 months, with a bonus month of community support, making the total program 06 months.

What if I'm not a nurse?

Totally okay! In fact, we've served health coaches, naturopathic doctors, nutritional therapy practitioners, counselors & optometrists. Even those who've already started an online business have found our program invaluable.  We can help you revive your existing business with a new profitable niche, potent messaging, new marketing materials & the practical skills you need to actually be successful.  

We stopped counting at...


Clients Served


Websites Launched


Words Written


Team Members

The trainings are so helpful. Loved module 03. Excited for email marketing next!

— Holistic Health Coach

Such an organized, clear & helpful program with people I'm learning from daily.

—Dawn Flynn, Naturopathic Doctor

Brilliant job making the material absorbable!!

I  found so much clarity in all of the lessons. 

— Jennifer, Nurse Practitioner

Chelsea helped me come up with several great niche ideas from my various passions.

— Psychiatric Nurse Practitioner


FREEDOM     *     AUTHENTICITY     |     PASSION     |     ABUNDANCE     |     CLARITY     |     FREEDOM     |    AUTHENTICITY     |     PASSION     |     ABUNDANCE     |     CLARITY     |     FREEDOM     |         


Now I have a personal brand, gorgeous website & waitlist of women that are ready to join my program.

Hi, my name's Stephanie Dadds, and I’m a Functional Gut Health Consultant and Family Health Practitioner. I’ve just completed the Launch Rx® Academy, and let me tell you, I am so glad I found it!

I had a dream to create this business where I could offer my clients real solutions and guide them on their health journey, but I had absolutely no idea where to begin. After my very first phone call with Jennifer, I immediately felt a huge weight lifted off my shoulders and knew that I was going to be supported throughout my entire journey. Every week when I sat down to work on my business, I knew exactly what to focus on. 

So, if you’re considering joining, I would hands down say to do it. You’ll walk away with a new online business & career path you love, and most importantly, you’re going to feel so supported along the way.

Nurse Practitioner | Health Consultant


Your Personal Brand Will Open Doors.

A final note from Chelsea

As a Marketing Strategist, I love online marketing, luxurious branding, and fancy websites. BUT the reason I love these things is because they open doors.


Quitting my 9-5 back in 2019 was the beginning of an entirely new life -- one that I no longer wish to escape from. One where I wake up refreshed, spend slow mornings with my son before school, and work on projects that actually light me up!

Whatever that looks like for you, I want to help you create it. If you feel called, I invite you to join us inside Launch Rx® where the magic will unfold organically. 


It's About So Much More Than a Business

A final note from Jennifer

This is the program I wish I had back in 2020.

And the truth is, I invested 4x this much on high-ticket mentorship programs, web designers and marketing programs that claimed to have it all. 

Now, don't get me wrong -- I gained some incredible knowledge along the way, but I also knew there was a much more efficient way to go about this.

I co-created Launch Rx® to offer a much more efficient path to online success. One that provides a high-end concierge wellness feel & offers 1:1 personalized support, but without the high-end cost & endless timeline.

Because ultimately, I'm here to help you with a lot more than launching a high-end wellness business.

I'm here to help you curate a life of passion + purpose. 

I truly believe that stepping out of conventional systems & becoming the CEO of your business & life can open massive doors for you, your family & your clients.  

If you’re ready to step into your power, I promise that everything you need to succeed is waiting for you inside the Launch Rx® community. 


Book a Call with me

Let's Bring Your Wellness Business to Life

 We'd love to help you launch your holistic health business, and can't wait to meet you!